Media & Health
Media Messages Impact
Children's Health
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Preserve Smart Investments in Young Children |
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Join the Children’s Movement of California |
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ExpandRelated News |
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Foreclosure Crisis Taking Heavy Toll on California Kids (KQED-FM) |
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Food Fight (Nation’s Restaurant News) |
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Junk Food Industry Determined to Target Kids (Food Safety News) |
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Facts & Figures |
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Existing research shows that children’s exposure to television advertising for non-nutritious food products is a significant risk factor contributing to childhood obesity. |
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See All Facts & Figures |
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ExpandResources |
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Children Now brief submitted to the U.S. Supreme Court in support of important protections for children’s media |
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Claiming Health: Front-of-Package Labeling of Children’s Food |
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Solving the Problem of Childhood Obesity within a Generation: White House Taskforce on Childhood Obesity Report to the President |
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Children are uniquely susceptible to the messages they get through the media. For example, children under the age of eight do not recognize the persuasive intent of ads and tend to accept them as accurate and unbiased. TV shows, advertising, video games, online content and other media all play a role in informing children’s opinions and shaping their health and well-being.
Children Now is the leading, nonpartisan, multi-issue research, policy development, and advocacy organization dedicated to promoting children's health and education in California and creating national media policies that support child development.
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